Lead Generation & Research
Prospects Research
Updated May 5, 2026
Overview
Prospects Research helps you find and research potential customers for SEO and marketing campaigns. Discover prospects based on various criteria and build targeted lists.
Features
- Prospect discovery
- Advanced search filters
- Prospect campaigns
- Research tools
- Contact information
- Campaign tracking
Accessing Prospects Research
Navigate to Prospects from the main menu.
Searching for Prospects
- Enter search criteria:
- Keywords
- Industry
- Location
- Company size
- Apply filters
- Click Search
- Browse results
Prospect Campaigns
Creating Campaigns
- Click Create Campaign
- Define search criteria
- Set campaign parameters
- Start campaign
- Monitor progress
Campaign Types
- Web Search: Web-based prospect discovery
- LinkedIn Search: LinkedIn prospecting
- Custom Search: Custom criteria
Managing Prospects
- View prospect list
- Save prospects
- Export prospects
- Add to contacts
- Track engagement
Best Practices
- Use specific criteria
- Refine searches
- Save good prospects
- Track campaigns
- Follow up promptly
Related Features
Discover and research prospects for your marketing campaigns.
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