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Core Features

Email Templates

Updated May 5, 2026

Overview

Email Templates allow you to create reusable email designs that can be used in campaigns. Save time by creating templates once and using them multiple times.

Features

  • Template creation and editing
  • HTML and text templates
  • Variable placeholders
  • Template categories
  • Template preview
  • Template library

Accessing Templates

Navigate to Email > Templates from the main menu.

Creating a Template

  • Click New Template button
  • Fill in template details:
  • Name: Template name
  • Subject: Email subject line
  • Category: Template category (optional)
  • Description: Template description
  • Design email content:
  • HTML Editor: Rich text editor
  • Text Editor: Plain text version
  • Variables: Use placeholders like {{firstName}}
  • Preview template
  • Click Save

Template Editor

HTML Editor

  • Rich text formatting
  • Insert images
  • Add links
  • Style text
  • HTML code editing

Text Editor

  • Plain text version
  • Simple formatting
  • Variable support
  • Preview available

Variables

Use variables for personalization:

  • {{firstName}}: Contact's first name
  • {{lastName}}: Contact's last name
  • {{email}}: Contact's email
  • {{company}}: Company name
  • {{jobTitle}}: Job title
  • Custom variables

Template Categories

Organizing Templates

  • Create categories
  • Group related templates
  • Filter by category
  • Easy navigation

Common Categories

  • Welcome emails
  • Follow-ups
  • Promotional
  • Transactional
  • Newsletters

Using Templates

In Campaigns

  • Create or edit campaign
  • Click Use Template
  • Select template
  • Variables auto-populate
  • Customize as needed
  • Save campaign

Template Selection

  • Browse templates
  • Search templates
  • Filter by category
  • Preview before use

Editing Templates

  • Find template in list
  • Click Edit
  • Modify content
  • Update variables if needed
  • Preview changes
  • Save updates

Template Preview

Preview Options

  • Desktop view
  • Mobile view
  • Text version
  • Variable preview

Testing Templates

  • Send test email
  • Preview with sample data
  • Check formatting
  • Verify variables

Managing Templates

Duplicating Templates

  • Click Duplicate on template
  • Template is copied
  • Edit as needed
  • Save as new template

Deleting Templates

  • Click Delete on template
  • Confirm deletion
  • Template is removed

Note: Templates used in campaigns may still be referenced.

Template Library

  • Browse all templates
  • Search templates
  • Filter by category
  • View usage statistics

Best Practices

  • Create Reusable Templates: Design for multiple uses
  • Use Variables: Personalize with variables
  • Test Before Use: Preview and test templates
  • Organize: Use categories effectively
  • Keep Updated: Maintain current templates
  • Document: Add descriptions to templates

Troubleshooting

Template Not Displaying

  • Check template is saved
  • Verify HTML is valid
  • Review editor settings
  • Clear cache

Variables Not Working

  • Verify variable syntax
  • Check variable names
  • Ensure contact data exists
  • Test with sample data

Related Features


Create professional email templates to streamline your campaign creation process.

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